Retail

Sofa works

Brand Update

Its not just about Neil the sloth.. Working with our external partners we were asked to take the brand forward. Developing a simple modern typographical style, and creating an icon visual identity from store to web. We created a set of brand guidelines that became the foundation stone that the brand now stands on as Sofology.

Brochure Design
Advertising Concept Development

Look is defined by colour, scale, proportion,
typography and motion.

Brand guidelines

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Sofa works

Brand Update