Inspirational women campaign
Inspirational is not a given! By developing a brand and marketing campaign using real women who are inspirational in their own right allowed TDC to create a visually impactful campaign. Creating a strong typographical base, and clean simple imagery that hightlighted the women's personality and story.
Research and development of various visual concepts and feedback by the client allowed the team to produce 3D visuals and plans to gain a clear understanding.